DDS.com The Online Practice.com Comparison

This chart compares the DDS.com and The Online Practice.com website services.  The companies take two very different approaches in the service they provide to their clients.  DDS.com provides the most content in the industry, with relevant, educational graphics on most pages.  The links are actual links to live sites so click on them to see the different approach used by each company.  You will see that the DDS.com service is much more educational, and that almost any page can be opened in the operatory to explain more about that procedure.  TheOnlinePractice.com provides limited content, and they do not provide as many features as the DDS.com service.  The features below are just some of the differences between the two services.

Dentists understand that there are different options when it comes to providing crowns for their patients.  They can have a lab make a crown out of non-precious metal, semi-precious metal, precious metal or no metal at all.  The cost increases from non-precious being the cheapest to precious and no metal being the most expensive.  Patients have no idea what is being cemented in their mouth unless they ask or are educated.  The same applies to dentists when it comes to websites.  They have no idea what the differences are between a service that has no set up fee and $39 a month verses a premium service like DDS.com.  Below should help you and them understand you get what you pay for.  Remember, you only have one chance to make a good first impression.
Topic DDS.com TheOnlinePractice.com
Content to Start Over 210 pages About 40
Navigation Alignment Client has a choice.  They can have a left vertical navigation, right vertical navigation, horizontal navigation, or they can have a combo of vertical and horizontal navigation. Horizontal navigation only, and as more navigation levels are added, the site does not align very well.
TMJ Content with educational images. Content is text only.
Bonding Content with educational images. Content has text and image but images do not show procedure.
Implants Content with educational images. Content has text and image but images do not show procedure.
Crowns Content with educational images. Content has text and image but images do not show procedure.
Veneers Content with educational images. Content has text and images but images do not show procedure.
Dentures Content with educational images. Content is text only.
Wisdom Teeth Content with educational images. Content is text only.
Root Canal Therapy Content with educational images. Content is text only.
Sealants Content with educational images. If they do not provide content, the provide a link to WebMD. If you have a patient on your site, keep them there!
X-Rays Content with educational images. No
Glossary Many more terms. No
Brushing Content with educational images. No
Flossing Content with educational images. If they do not provide content, the provide a link to WebMD. If you have a patient on your site, keep them there!
Bruxism Content with educational images. If they do not provide content, the provide a link to WebMD. If you have a patient on your site, keep them there!
New Patient Forms Fillable, all forms open in one link.  If your staff can read the form, it greatly reduces any data entry errors. Forms are not fillable and they are not a full patient registration form.  Plus, form is a pop up and it is not based on the doctors domain name.
Map Interactive - patient stays on the website. Static - patient is sent to Mapquest.
Post Op Instructions Numerous pages.  All pages are editable, too! All post op instructions for all procedures are provided on one page. 
Smile Gallery Over 90 cases to start.  Client is encouraged to add their own cases.  Patients do not understand a procedure described in writing but they can understand a procedure if they see before and after images.
They only provide six cases to start, and they do not even take the time to size the cases to be the same size.
Editable Website Yes, simply type and click to add/edit content.  The DDS.com website is created with the same website editor the clients use so it is not just a service we sell, it is a service we use!  View the demos. Yes
Page names in plain English
(helps with search engine visibility)
Yes, www.dentalartsgroup.com/Implants Yes
Technology pages provided Yes, based on what services the client provides. Yes but from what we understand, the dentist has to add them on their own.
Hidden pages Yes, this page that you are viewing is an example of a hidden page.  Hidden means it is not part of the navigation and that you must click a link to access the page.  In other words, it is hidden from the world. No
Password protected pages Yes, any page can be password protected with a check of a box.  This enables you to place treatment plans online, or before and after cases that lets the patient determine who sees their case. No
Secured pages (https) Yes, any page can be secured with a check of a box.  You can also secure a password protected page to be in full HIPAA (US) /PIPEDA (Canadian) compliance. No
Search engine optimization
- client enabled
Yes, clients can optimize their own site or DDS.com can provide this service for an additional fee. Unknown
Own and operated by a dentist Yes.  This gives DDS.com an advantage since we know what you do on a daily basis, and what your patients need from a dental website. No

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