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This is a Roadside Multimedia website. They do nice work but the site is 100% Flash, and we have philosophical differences in the way we create websites for our clients. They are more focused on the Flash, and we are more focused on search engine visibility, educational content, and client control to edit their own website.
1. The site is invisible to Google. If you view this link from SEO Chat, you will see the site is not seen by Google or any other search engine.
2. The website is a one page website as far as search engines are concerned and as far as website visitors are concerned. The page name does not change for www.smilebatonrouge.com no matter where you click. This prevents the client from tracking website statistcs data since they are not able to view statistics for any specific pages other than the Home page.
3. The patient registration forms should be combined into one and they should be fillable.
4. The map is static and small, and there are no driving directions. Compare it to www.BohleDental.com/Map_and_Directions. Your patients are always able to find you with an interactive map and good driving directions. Please note the page name, which enables us and the clients to send a link to the direct page. This is not something that is possible with the current site as stated in #2.
5. The site makes it appear as if they only do cosmetic dentistry. If that is the focus that is fine but there is no content about perio, endo, oral surgery, root canal etc. If the office does these procedures, the info should be on the website.
6. The technology page images flash too quickly and there is not enough info. The office has spent money on CEREC, digital x-rays, etc. and more info should be provided.
7. Office hours are missing, emergency instructions are missing.
8. How does the client make changes? With a DDS.com website, they can make their own changes. |
